Campaign design, target and KPI analysis.
Creation of digital media assets for different channels (tv, social, web, etc):
- graphics for printing, like leaflets, posters or brochures, and for web, such as banners or images for social media posts;
- shooting and editing of tutorial, corporate, event and commercial videos;
- aerial shots (UAS A1-A3 certified drone pilot, Open category);
- SEO oriented copywriting (web pages, blogs, posts, etc);
Web applications/pages usability and accessibility (WCAG 2.0) studies, also using UX tests.
Creation of “mobile first” websites (use of CMS like WordPress or cloud-based web development services, such as Wix.com).
Knowledge of HTML5, CSS3 and JavaScript.
Use of professional software and web tools, like Adobe Illustrator, InDesign, Photoshop, Premiere Pro, Google Analytics, My Business, Trends, Ads and Hootsuite.